Ruth Jackson-Kirby


I’m a financial journalist and content writer who’s spent over 20 years explaining money clearly.

After studying at the University of St Andrews, I began my career at MoneyWeek, where I covered everything from savings and pensions to investing. I went on to become deputy editor at Moneywise, editing and commissioning features on all aspects of personal finance.

Since 2013, I’ve worked as a freelance journalist, writing for national outlets including The Mail on Sunday, The Times, The Sun, MoneyWeek and Good Housekeeping. My features focus on the money stories that matter to readers — from pensions and tax to property and everyday spending.

Alongside my journalism, I work with financial brands to create content that builds trust and helps people make confident financial decisions. Clients have included PensionBee, Brewin Dolphin and Royal London.

Whether it’s a feature, guide or campaign article, my goal is always the same: to turn complex financial ideas into clear, accurate and engaging content that people actually want to read.

Ruth has been writing for us for many years. She is fast, and efficient and has never missed a deadline. She has built up a huge base of knowledge about the personal finance and investing worlds in the last decade and her work is always well written and well researched. 

Just the kind of freelance writer we need!

Merryn Somerset Webb, editor in chief of MoneyWeek

Ruth has written some excellent personal finance articles for me for publication in Good Housekeeping this year - from ethical investing to the problems of multi-gen housing. 

Her ideas are well-researched and spot on, she delivers print-ready copy to deadline and understands the audience. 

Everything I could want in a freelancer.

Caroline Bloor, Hearst Lifestyle's Consumer Affairs Editor and Editor of Financially Fabulous

I've commissioned Ruth as a freelance journalist numerous times at both Moneywise and The Sun Online. 

She always files copy on time and to the brief and can cover a wide range of personal finance topics. 

Ruth has also pitched some great case studies and given them financial makeovers for us.

Helen Knapman, deputy digital consumer editor at The Sun

Ruth writes regularly for us and really gets to the heart of all things finance related. Her articles are well researched and always delivered on time. She’s a real asset to our publications.

Andrew Strange, content director at Wardour

Ruth is a brilliant, can-do person. Her writing is excellent. She always thoroughly researches the articles I commission and gets input from a wide range of experts, always producing to deadline and in keeping with the style and voice required.

Ruth has always been very flexible, happy to load up content into Wordpress when needed or increase/decrease her workload according to my budget. Top class writing and service. Thanks Ruth.

Angela Kerr, director at the HomeOwners Alliance

I've worked with Ruth for many years and can highly recommend her. She has a strong understanding of personal finance and is good both at generating ideas and at producing articles to a brief. Her work is clear, accurate and always reliably delivered to deadline.

Cris Sholto Heaton, former editor of MoneyWeek

I've worked closely with Ruth and her work is always of a really high standard. Clear, concise and always reflects the brief she's given. She has a wide range of personal finance and investing knowledge, which is really useful.

Damian Clarkson, editor of LoveMoney